Tag Archives: customer service

Tell All

Building on my last post about SiriusXM and my recent experience with their customer service apparatus I can now say, although the service is polite and efficient clear communication is not a forte.

My ability to stream SiriusXM music (or anything on the service) was locked in error (by the ) with the latest version of the SiriusXM app.  This was confirmed by customer support.

I was told fixing it was a priority so naturally when it was not resolved by bedtime yesterday I assumed I would wake up to an operational service.

Third Follow up

You guessed it,  this was not the case leading me to a third interaction with customer service in the morning.  This time the cause of the problem was not acknowledged and I was told technical support would contact me within 24 to 48 hours.

This change in the story was not impressive.  I received no follow-up but the issue was fixed in the mid-afternoon shortly after I submitted feedback complaining about how the service was down for over a day,  Not sure if this had an effect.

I noted in my feedback how the support was inconsistent, initially seeming open and upfront slowly reverting to the more typically – know nothing, can’t help

Using the Opportunity to Build Customer Loyalty

Mistakes happen, problems are a great opportunity to prove to your customers that you care.  Resolution may take time but clearly telling all you know continuously until it is resolved works almost every time relative to avoiding frustration.

Everyone accepts the world is not perfect.  Getting straight forward responses that ring true obviously is not the same as having problems fully solved however it does go a long to reducing anger and frustration.

Based on my first contact with Sirius I sensed they understood this, and did care.  Todays follow-ups, not so much.

 

A tale about SiriusXM

About 15 years ago I elected to take a lifetime subscription to Sirius satellite radio.   It has since merged with XM satellite radio becoming, you guessed it, SiriusXM.

The cost was about $500 versus an annual cost of about $180 at that time.  Today it costs about $275/ yr.  In 15 years, based on$180 a year, I would have paid $2700 to date and with the cost rising as it has probably much more.

The Value Equation

I use SiriusXM both in my car, great for long trips, and for streaming.  Streaming wise it is very similar to most streaming apps with a wide variety of play-listed channels as well as , of course radio channels.

Given I listen. every day, either streaming or on a drive, I am clearly on the positive side of the value equation and getting better everyday.

Unlike regular radio stations, distance limited, there are no commercials as well.  So I am basically getting the station commercial free at this point without any cost.

The Service Test

Periodically SiriusXM releases a new app for streaming their content.  Today’s update locked streaming on all channels for lifetime subscribers.

You can access your account, view your favorites and music library, but thats it.  Nothing plays.

There support is reasonable, first I tried phone but there wasa wait so I switched to chat.  Of course they went through all the standard checks, a waste of time for me as I had already tried their suggestions.

Ultimately they took my suggestion that the update was at issue, escalated and told me it was a known issue and they were “on it” as my brother often says.

What’s Next

The problem persists, this the point where you subscribe to my blog and wait with bated breath for the next instalment.

Will they fix it as promised?  How long will it take?

PCME

Back on June 18th I posted some of my thoughts about customer service.

While the focus on customer service was triggered by some really bad service I had recently recieved from Bavarian BMW, it really is an important topic, in and of it’s own, triggers aside.

PMCE

A positive memorable customer experience (PMCE) is the cornerstone of any organizations brand (for profit or not) and even more importantly , your personal brand.

The auto story continues

My search to cleanse myself of the bad BMW experience (both service and product quality) ended with a Subaru WRX STI.  This is a hot rally vehicle and has led some to ask how old I am (a story for another day).

My wife thinks the spoiler on the back of the car suits her spoiled husband but I digress , this post is about customer service.

My own PMCE

As I noted in my June 16th post, A positive experience is not created by a good price, a perfect quality product , gifts or  total agreement .

Rather, it is totally defined by open honest communication, empathy to the customer, and flexibility within the bounds of business constraints.

Rally Subaru / Bavarian BMW a comparison

Here are some highlights of my experiences against the  specific service attributesI noted:

Honesty

 Bavarian BMW delivered my brand new vehicle with a broken microphone ( even though they knew it was broken)

Subaru delivered the vehicle with defective speaker grills and no plate holder but they told me up front,  explained  what they were going to do about it and gave me options (i.e., empathy with how I might feel)

This was a positive experience, honesty wins the day by miles.

Flexibility

For both the BMW and Subaru purchase I needed the car delivered with all weather tires.  BMW told me no problem and then delivered it with summer tires. (there is that honesty card).

Subaru acknowledged this was tough, thought about it for a day and then propsed an innovative solution.  Not exactly but I wanted, but not what they wanted either. A win win soltion that could work for all parties, flexible and positive for me.

Keeping it short

I could go on with a bunch of examples comparing these two experiences,  but hopefully you get the point.  Customers do not require everthing to be exactly right, with perfect quality and it definately is not just about price.musings.

You can still create a PMCE just by being honest, empathetic and flexible.

Kudo’s to Justin Neufeld at Rally Subaru for really getting it.

Customer Service Ruminations

A couple of days ago I posted about my thoughts on the mechanical reliability of BMW and the service provided by the Bavarian BMW dealership.

As promised here is an overview of how it ended.  I follow that by some simple advise to service providers on how to avoid this kind of fiasco.

My Bavarian BMW story ends

On Friday morning my service advisor called me and advised the second part had arrived but the shop foreman could not spare anyone to do the repair work until Wednesday.

He advised the foreman suggested they find a loaner car for me, but alas he had none.  I hung up and stewed for a couple of hours.

Later on Friday (around 3:30) I wrote the advisor an email, with a copy to the service manager, letting him know what I thought about the service I was receiving.

I also shared the link to my earlier post and advised I had also posted to Yelp, Facebook, Linkedin and Twitter as well.

To My Surprise

I got a call at 4:30 on Friday letting me know they had found a mechanic, fixed the car, it was road tested and ready to go.  I picked it up Saturday morning.

I got a quote on an Audi TT this morning and a trade-in estimate for my BMW.

A short customer service primer (for Bavarian BMW and any other interested parties)

The majority of customers are friendly, flexible and supportive.  We understand issues arise and problems occur, it’s okay.

The majority of upset customers are the product of the service providers behavior, not the circumstances (everyone knows shit happens)

Key principles for service providers to follow:

-keep the customer fully informed (call them, don’t expect them to call you).  Tell them everything, both good and bad upfront  and clearly.

-don’t assume how your customer is feeling – ask.  Be empathetic with their position. (That does not mean accept and agree to everything it means make sure you understand how they feel)

-make every reasonable concession (be flexible) and if you cannot accommodate, explain clearly why.   Don’t just stonewall.